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Three of the best copywriters in the world share their ideas
I’m just coming to the end of a long week of meetings and presentations here in Baltimore. It’s been great to catch up with so many friends on this side of the pond and meet so many new people. I’ve...
View ArticleDon’t be afraid to make your copy magical
There you are in the grandly decorated lounge of Agora owner Bill Bonner’s 18-century chateau… Gathered with you are what you’ve been told are some of the best copywriters in the world… You’re excited....
View ArticleAn interview with, er… me?
A few weeks ago I sat down to speak with expert copywriter, Vikki Ross (of Sky, The Body Shop and Hotels.com fame). The feedback I received was great and I’m glad so many people found it useful. You’ll...
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